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Wednesday, February 04, 2026
FinovateEurope | FFNews

Insurify Partners with Santander Consumer to Offer Its Customers a Digital Auto & Home Insurance Marketplace

Insurify, Inc. (“Insurify”), America’s top-rated virtual insurance agent for comparing, buying, and managing insurance, has entered a multi-year agreement with auto finance leader Santander Consumer USA Inc. (“Santander Consumer”) to provide Santander’s customers with access to Insurify’s digital auto and home insurance comparison and shopping experience.

The agreement between Santander Consumer, part of global banking leader Banco Santander, leverages Insurify’s industry-leading artificial intelligence technology to offer customers access to personalized insurance recommendations from A-rated insurers. Santander’s customers have the ability to purchase policies either digitally or over the phone through a licensed Insurify agent. This agreement allows Santander to deepen its relationships with its existing customers by offering a new product that meets their needs.

“We are excited to partner with Santander Consumer to provide their customers with personalized quotes from multiple insurance carriers in one place,” said Insurify CEO Snejina Zacharia. She continued, “Santander’s customers will now be able to find savings and make the best decision for their auto insurance needs, in minutes. Additionally, they will be able to shop for home insurance and bundle it with their auto policy. Insurify helps partners, including Santander Consumer, build their digital brand, increase touchpoints, and create new value for customers by integrating Insurify’s products at point of sale.”

“We are delighted to have partnered with Insurify and have a solution for our customers to insure their vehicles and homes. This way, Santander Consumer takes a step further in terms of products and services offered to our customers,” said Bruce Jackson, Head of Santander US Auto Finance, CEO of Santander Consumer US.

With this agreement, Banco Santander also expands its insurance footprint. Santander Insurance is a significant global business with presence in eleven geographies, servicing 21 million customers and more than 30 million policies. This relationship enables Santander to expand its insurance presence into the US market.

The agreement between Insurify and Santander Consumer is effective immediately, and Santander customers already have access to Insurify’s platform.

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