Saturday, June 22, 2024

i2c Partners with Euro Asia Pay to Help Lay Its Foundation for Expansion in the US

i2c Inc., a leading provider of digital payments and banking technology, today announced its partnership with Vancouver-based fintech Euro Asia Pay, to establish a footprint for Hero Financials in the United States. Hero Financials is EAP’s full-service alternative-to-banking solution that allows guardians to easily provide funds to their dependents while controlling and monitoring payments and promoting financial literacy for the next generation of consumers.

Euro Asia Pay’s proprietary suite of parental control features are complemented by i2c’s highly customizable “plug-and-play” platform to offer modern payment solutions for families across the United States. The product features a mobile application with a built-in budgeting tool, savings function, contactless payments, and security backed by third-party encryption. Transfers are sent in real time, funds can be used in-store or online, where users have access to contactless and chip payments.

“We are proud to partner with Euro Asia Pay as they empower the next generation to gain financial literacy, practice healthy spending habits, and develop lifelong personal finance skills – safely under the supervision of their guardians,” said Amir Wain, founder and CEO of i2c Inc. “We pride ourselves on working with leaders that are building the financial services experiences of tomorrow, and Hero is a perfect embodiment of how we can use technology to reimagine FinServ and invest in the financial wellness of tomorrow’s consumers.”

“Hero Financials was created to support the next generation of consumers as they embark on their financial literacy journey,” commented Peter MacKay, CEO of Euro Asia Pay. “We chose i2c as our issuing-processing partner because of their global reach and reputation for highly reliable security features. Their willingness to think outside of the box is a perfect match to bring our vision to life. We look forward to bringing parents peace of mind with an intuitive, secure, and modern payment product built with their needs in mind.”

While Financial Technology is a rapidly growing industry globally, valued at $3.82 trillion in the US alone with an expected compounded annual growth rate of 23.57 percent through 2025, EAP has become an important player in specialized fintech for the next generation of consumers. Its products are designed to ensure added safety, security, and peace of mind for parents, kids and teens. In addition, the Company identifies and fills existing gaps in the market and provides tools to promote financial literacy among teens and young adults.

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