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Friday, October 10, 2025
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Jeeves Appoints Juan David González as New Head of Global Marketing

Jeeves, the global financial platform helping businesses manage spend across borders, announced today the appointment of Juan David González as its new Head of Global Marketing. Based in Colombia, González will lead the company’s global marketing strategy across more than 20 countries, with a particular focus on Latin America.

With over 10 years of experience in marketing and brand leadership, González brings a proven track record across multinational corporations and high-growth startups. He previously served at UBITS, the corporate learning platform, where he spearheaded brand expansion in multiple markets as Head of Marketing & Growth. Earlier in his career, he held senior marketing positions at Alpina, a leading Latin American consumer goods company, and has also been active as a professor at Universidad de los Andes.

“We are thrilled to welcome Juan David to the leadership team,” said Dileep Thazhmon, CEO of Jeeves. “His deep expertise in brand building and marketing strategy, combined with his strong regional perspective, will be instrumental as Jeeves scales across Latin America and beyond.”

His appointment comes at a pivotal moment as Jeeves accelerates growth in Latin America, launches new client-focused products, and strengthens its global brand reputation.

“Joining Jeeves at such a dynamic stage is both exciting and meaningful,” said Juan David González. “I look forward to driving the company’s marketing agenda, ensuring we stay close to our clients’ needs, and helping to amplify Jeeves’ impact as a global financial platform.”

González’s arrival underscores Jeeves’ commitment to reinforcing its leadership team with top talent to continue scaling globally.

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