Binance Appoints SB Seker as Head of APAC to Drive Responsible Growth and Continued Regulatory Cooperation

Binance, the world’s leading blockchain ecosystem, today announced the appointment of SB Seker as Head of Asia-Pacific (APAC). In this role, Seker will lead the company’s strategic efforts in the region, reinforcing its commitment to responsible growth and continued regulatory cooperation across Asia’s dynamic markets. 

Seker brings over two decades of experience across the public sector, fintech, and blockchain industries, with a strong track record in senior legal, strategy, market access and management roles grounded in his foundation in law, regulatory-practise and compliance.    

As Head of APAC, Seker will be responsible for overseeing Binance’s operations in the region, developing strategic partnerships and driving market adoption. He will also focus on strengthening engagement with key stakeholders across policy and regulatory domains — further cementing Binance’s leadership in regulatory compliance within the rapidly growing crypto industry.

“APAC has always been a key region for Binance, and Seker’s deep-rooted experience across its diverse markets makes him uniquely positioned to lead the company’s next phase of regional growth and engagement,” said Richard Teng, CEO of Binance. “With his strong background in financial services and regulated markets, we are confident that Binance can continue advancing our mission of fostering sustainable and responsible growth, while upholding the highest standards of compliance in APAC.”

Speaking on his new role, Seker remarked: “APAC has emerged as a frontrunner in digital asset adoption with its unique market diversity and regulatory advancements. I’m truly excited to join Binance to help shape a sustainable, innovative, and compliant future for the digital asset ecosystem across the region alongside the talented team. By working closely with regulators, partners, and our broad community, I look forward to driving strategic initiatives and delivering robust operations throughout the region — underpinned by Binance’s steadfast commitment to user protection, transparency, and long-term regulatory alignment.”

Prior to joining Binance, Seker served as Senior Vice President at Crypto.com Group, where he oversaw global product development as well as legal and regulatory matters for APAC and MENASA. He has also held several senior legal roles within the financial industry, including positions at Ant Group, Rothschild & Co, and Amicorp Group. Earlier in his career, Seker worked as a litigator in Australia before serving as a central banking lawyer at the Monetary Authority of Singapore.