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Trustfull Unveils Trustfull Session to Distinguish Real Users from Bad Actors, Human or Not
Trustfull, a leader in frictionless fraud prevention technology, today announced the release of Trustfull Session, a next-generation risk intelligence solution designed to detect and block malicious traffic – whether bot-driven or human-led – without slowing down legitimate users or trusted AI agents.
Trustfull Session is built to protect digital businesses, which are currently facing a fundamental paradox: while cyberattacks are on the rise, increasing 47% between Q1 2024 and Q1 2025, legitimate AI agents are driving record-breaking website engagement. AI-assisted online shopping, for instance, is expected to grow 520% YOY during the 2025 US holiday season.
With AI agents set to power a new frontier of web traffic, blocking all automation outright could mean lower revenue, weaker customer experiences, and broken workflows.
Trustfull’s new solution addresses this challenge with a multi-layered approach that combines various advanced detection capabilities to instantly identify high-risk sessions across web, mobile and API environments, without compromising performance or user experience.
Trustfull Session monitors and scores every web session, flagging suspicious interactions before they can cause damage, with no visible trace left for attackers to exploit or evade. Unlike traditional approaches that rely on CAPTCHAs, fingerprinting walls or user challenges, Trustfull Session’s lightweight Javascript SDK works silently in the background.
The system leverages real-time bot analysis to identify malicious automations; behavioral biometrics to detect scripted activity and human-manipulated web sessions; device spoofing detection to uncover emulators, headless browsers, and cloned environments; and network intelligence to identify anomalies in IP reputation, VPN and proxy usage.
Marko Maras, CEO of Trustfull, commented:“The way that users interact with businesses online, or simply search for information, is changing at a rapid pace. As AI agents continue to gain traction and AI-powered fraud becomes more sophisticated, businesses need advanced tools to accurately distinguish between good and bad users. By stopping fraudsters in real time without slowing down legitimate users and trusted agents, we are helping businesses seize the opportunities of today’s evolving digital landscape while staying safe.”
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