KPMG International appoints David Rowlands as Global Head of AI and launches global KPMG Trusted AI framework

As part of its ongoing investment in the development and deployment of technology such as AI, KPMG International today appoints David Rowlands as Global Head of AI for KPMG International and launches the KPMG Trusted AI framework with the aim of ensuring a responsible and ethical approach to AI transformation.

In this newly created role, David will collaborate and coordinate with specialists from across the global organization to help drive and implement KPMG’s AI strategy to unlock growth and empower KPMG member firms to leverage emerging AI technologies into ways of working that enhance client engagements and help supercharge the employee experience in a way that is responsible, trustworthy and safe.

Together with KPMG professionals from across audit, tax and advisory, David will drive innovation across the globe through the design, development, and deployment of new AI powered services to help clients address their most pressing challenges including helping increase productivity, adding value through augmented capabilities and insights and taking a holistic approach to the integration of AI across the entire enterprise.

In addition, David will also help member firms to embed and adhere to the strong governance outlined in the KPMG Trusted AI approach, built on the principles of fairness, transparency, explainability, accountability, data integrity, reliability, security, safety, privacy, and sustainability. The ten-pillar guide is KPMG’s strategic framework to help design, build, deploy, and use AI tech solutions in a responsible and ethical manner while also accelerating value and making the difference for clients, people and communities.

Most recently, David served as Head of Consulting for KPMG in the UK, sitting on the UK Executive Committee and the Global Advisory Steering Group.

“I am excited about the promise of AI. With the ability to boost productivity with speed and scale, AI models continue to transform businesses and are one of the keys to unlocking sustainable growth in a way that can build a better future for people, companies, and society.By responsibly embracing AI, we see the potential to fully harness its power by bringing together the human ingenuity, business, and industry expertise of KPMG professionals with the power and scale of AI programs. I am looking forward to working in collaboration with people from across the globe to firmly position KPMG as a leader in AI.”