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Wednesday, October 22, 2025
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ClearScore Signs Multi-Year Deal as Official Partner of Both the Emirates FA Cup and the Adobe Women’s FA Cup

ClearScore, a global leader in financial marketplaces, and the UK’s #1 credit score and report app, has today announced a multi-year deal to become an Official Partner of both the Emirates FA Cup and Adobe Women’s FA Cup.

ClearScore exists to help people achieve their goals, no matter what their financial circumstances. The Emirates FA Cup and the Adobe Women’s FA Cup are where dreams are made, and goals have changed the fortunes of players, clubs, fans and communities forever. ClearScore will utilise the partnership to amplify its mission to fans and communities up and down the UK, empowering people to take decisions that create greater financial well-being.

Justin Basini, Co-Founder and CEO at ClearScore, said: “We’re proud to partner with the Emirates FA Cup and the Adobe Women’s FA Cup, which capture the imagination of millions of people every season. The spirit of the competitions is rooted in inclusivity, celebrating football at all levels, local pride and the connection between clubs and communities. At ClearScore, we share those same values of pride and winning as a team. We look forward to seeing all the wonderful drama and excitement which the fans and our users will enjoy in the seasons ahead, while we’ll stick to taking the drama out of personal finance!”

James Gray, Commercial Director at The FA, said: “We’re delighted to welcome ClearScore as an Official Partner of the Emirates FA Cup and Adobe Women’s FA Cup. These competitions are built on the principles of opportunity and ambition, and ClearScore’s commitment to helping people progress in life makes them a perfect partner.”

From the first rounds to the Finals, on and off the pitch, ClearScore will be celebrating the ambitions of the clubs, fans and communities with a marketing campaign that includes storytelling demonstrating the impact of the men’s and women’s FA Cups on real people as well as directly engaging lower-league teams to actively support and help them to achieve their goals.

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