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Saturday, April 11, 2026
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actyv.ai and PwC India Announce Strategic Alliance to Digitally Transform and Scale Embedded Finance Across Supply Chain Ecosystems

Singapore-headquartered actyv.ai, a category creator in the enterprise SaaS with embedded finance space announced a strategic partnership with PwC India. The alliance will focus on leveraging PwC India’s expertise in supply chain transformation and using the power of artificial intelligence to drive growth opportunities while providing access to embedded financial and insurance products.

Speaking on this, Vivek Belgavi, Partner & Leader – Alliances & Ecosystems, PwC India said, “actyv.ai is a great addition to PwC’s expanding alliance ecosystem aimed at transforming global supply chains. Our combined value proposition with actyv.ai will help us deliver sustained outcomes for our clients by offering them the most relevant and agile supply chain solutions for their business. The power of embedded finance on the platform will increase access to responsible and sustainable capital and ensure growth for both enterprises and their partners.”

Founder and Global CEO of actyv.ai, Raghunath Subramanian said, “PwC is recognised for its high-quality consulting, digital transformation strategy and customer success. As part of this strategic partnership, PwC will enable actyv.ai to reach out to enterprises globally to deliver technology solutions, implementation and support. We are delighted to partner with PwC India.”

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