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AI Banking Tools Failing Vulnerable Customers Despite High Industry Confidence, Research Finds

By Lauren Towner · 23 September 2026

Press Release: AI Banking Tools Failing Vulnerable Customers Despite High Industry Confidence, Research Finds | Featured Image by FF News

The Payments Association has released its AI inclusion readiness report 2026, revealing a significant gap between industry confidence and actual consumer outcomes. While 93% of firms claim AI improves results for vulnerable customers, a lack of dedicated monitoring and regulatory uncertainty risks leaving those with health issues or adverse life events behind in the digital transition.

What was announced

The report, titled "AI inclusion readiness report 2026," synthesises research from 110 senior decision-makers across the financial services, retail, and wholesale sectors. It evaluates how prepared these organisations are to deploy artificial intelligence in support of vulnerable customers, categorised by the Financial Conduct Authority’s (FCA) four drivers of vulnerability: health, life events, resilience, and capability.

The findings indicate a high self-assessment of readiness among firms, with respondents reporting an average score of 4.1 out of 5. However, the data highlights a significant disconnect in performance monitoring; 35% of surveyed firms do not separately track outcomes for vulnerable customers. This lack of granular data makes it difficult for institutions to prove that AI-enabled services are delivering equitable results compared to the general population.

Consumer experiences further complicate the narrative. Earlier research from the trade body found that 17% of vulnerable consumers were unable to complete a banking or payment task because a digital or AI tool failed them, compared to just 5% of non-vulnerable consumers. Provision also varies significantly by the type of vulnerability. While 67% of firms offer specific support for older customers, this figure drops to 34% for those experiencing recent adverse life events, such as redundancy, illness, or bereavement. To address these gaps, the report calls for better outcome measurement and clearer pathways to human support.

"Ninety-three per cent of firms say AI has improved outcomes for vulnerable customers, yet around a third do not monitor these customers’ outcomes separately. That matters because firms need evidence to understand whether AI-enabled services are working effectively for different groups of customers. Better monitoring can help firms identify where customers are experiencing difficulties and improve the support available to them. The opportunity is to make sure AI works for as wide a range of customers as possible, with appropriate human support available when it is needed"

Emma Banymandhub at The Payments Association.

The companies involved

The Payments Association is a prominent trade body representing the payments industry, serving as a hub for collaboration and advocacy within the fintech ecosystem. The organisation underwent a significant rebranding on October 8, 2021, having previously operated as the Emerging Payments Association. This change reflected its broadening scope as the payments landscape evolved beyond emerging technologies into a central pillar of global finance.

The association operates several working groups, including the Inclusion Working Group, which provides a forum for industry members to share experiences and develop practical approaches to challenges involving AI and digital identity. By bringing together senior decision-makers from across the financial services spectrum, the group aims to influence policy and establish best practices for the sector. With a membership that spans established banks, fintech disruptors, and retail giants, the association occupies a critical position in the UK and international payments market, often acting as a bridge between private sector innovation and regulatory bodies like the FCA and HM Treasury.

What FF News has reported before

FF News has extensively covered the initiatives and advocacy efforts of The Payments Association. Recently, the trade body has focused on strengthening global standards, as seen when The Payments Association Taps Daniel Jonas to Lead New Global Payments Infrastructure Working Group. This followed a similar announcement where The Payments Association Appoints Daniel Jonas to Lead New Global Payments Infrastructure Group to drive international collaboration.

In terms of consumer impact, FF News reported on how Digital Payment Solutions Could Unlock Billions for UK Consumers, Report Finds, highlighting the economic potential of fintech. However, the association has also been vocal about regulatory hurdles; last year, the Payments Industry Warns That HM Treasury Proposals Risk Jeopardising UK Payments Reform, reflecting the ongoing tension between innovation and government oversight.

What this means

This report exposes a dangerous level of complacency within the fintech sector regarding AI ethics. While firms are quick to claim high "readiness," the failure to monitor specific outcomes for vulnerable groups suggests that many AI deployments are currently flying blind. The 17% failure rate for vulnerable users is a stark warning that "digital-first" strategies risk becoming "digital-only," excluding those who need support most. As regulatory clarity remains the primary barrier for 67% of firms, the industry is under pressure to move beyond technical feasibility and toward demonstrable inclusion. The real test for AI in payments will not be its efficiency, but its ability to handle the complexity of human life events without defaulting to a "computer says no" response.

Companies in this story: The Payments Association

People in this story: Emma Banymandhub, Ellie Langlands

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