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Robert Burr Describes The Ways That Technology Is Changing Insurance
In this exclusive segment with FF News, Douglas Mackenzie sits down with Robert Burr, Group Managing Director & CEO of iptiQ for a discussion about the role of technology in the insurance industry. Robert gives us his insight on the ways that new technologies are disrupting the insurance sector, and helping to serve new services to consumers.
“I think technology generally offers a wonderful opportunity for the insurance companies to do better in terms of customer interactions. We have complex interactions with our customers, from the selling process right the way through to the customer service processes and really in some ways the most important part which is the claims process.”
“So our challenge as an industry is to find better ways to make that happen. Unfortunately for us, people don’t wake up in the morning generally and want to buy insurance. So, it’s very very important that those interactions are high quality and seamless. In many ways, on the policyholder’s terms rather than ours.”
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