Laura Rofe – PPRO – Fintech Spotlight at Money 20/20 Europe

During the Money20/20 Europe event at the RAI in Amsterdam, FF News had the opportunity to meet Laura Rofe, Director of Partner Development at PPRO, to gain her insightful views into the industry, highlighting key challenges and innovations.

PPRO is a leading global provider of localised payment infrastructure and services, empowering businesses to seamlessly offer a wide range of payment options tailored to their customers’ preferences across multiple markets. Leveraging its extensive network and industry expertise, PPRO facilitates efficient cross-border payments, enabling businesses to enhance their global payment capabilities and drive international growth.

“Cross-border ecommerce allows merchants to be able to expand markets, tap into new customers and really help grow their businesses significantly.”

“Only 2% of women are CEOs of fintech companies and there’s only 1 in 10 women in senior levels within organisations, so that’s something that we really need to think about. I think it’s also about educating people on what we can do to really work together to have more inclusivity.”

“Financial inclusion is about providing financial services and making them accessible to everybody, because we’re in a first world country, can you imagine not having a bank account or access to credit? We’re so used to having that, but that’s not the case for many people.”