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Thursday, October 02, 2025
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Anthony Grosso – EIS – Insurtech Insights USA 2023

Over at ITI USA we spoke to Tony Grasso who heads up workplace benefits at EIS. They provide the core systems required by the ambitious insurer who wants to disrupt from within but are hindered by legacy systems.

Running the entire operation from quote to claim they’re able to address new and emerging markets and provide exciting opportunities for insurers.

Tony spoke to us about the massive growth opportunity presented by Embedded Insurance to an industry which has largely stayed put for 50 years. We also heard how EIS are at the forefront of digital transformation in insurance, creating entertaining content and filling us in in on key trends in the industry.

“When insurance is embedded in another product and is part of the overall experience, it provides access to new markets, growth and obtaining the first growth opportunity in insurance in 50 years.”

“One company Generali have come up with a product which provides protection to a growing population of migrants who are having a difficult time assimilating into new countries because they lack the infrastructure.”

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