Founded in 2018, Horde is a fintech firm that seeks to disrupt the consumer credit market in the Norwegian banking sector. With its consumer-focused approach, it has quickly grown to become a major challenger for the traditional players in the market. Horde began with a financial overview app that consumers could use to gain control of their personal finance. The app provides users easy access to information on their credit card debt and consumer loans, along with the possibility to cancel excess credit cards and several other features. With the cancellation of over 300.000 credit cards, Horde app has become one of the most popular financial apps in Norway.