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About Financial Centre

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Financial Center First Credit Union Leverages Alkami for Dual-Branded Strategy

February 26 2025

Alkami Technology, Inc. (Nasdaq: ALKT) ("Alkami"), a leading cloud-based digital banking solutions provider for financial institutions in the U.S., announced today its partnership with Indianapolis-based Financial Center First Credit Union (Financial Center) to transform its digital banking experience. A key aspect of this collaboration is Financial Center's ability to enhance its dual-branded strategy, serving both its primary membership and Ball State Financial, a co-branded entity catering to Ball State University's community. By leveraging Alkami's Platform, Financial Center can now deliver distinct branding and personalized experiences to different member segments—an opportunity not previously possible.