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Financial Center First Credit Union Leverages Alkami for Dual-Branded Strategy
February 26 2025
Alkami Technology, Inc. (Nasdaq: ALKT) ("Alkami"), a leading cloud-based digital banking solutions provider for financial institutions in the U.S., announced today its partnership with Indianapolis-based Financial Center First Credit Union (Financial Center) to transform its digital banking experience. A key aspect of this collaboration is Financial Center's ability to enhance its dual-branded strategy, serving both its primary membership and Ball State Financial, a co-branded entity catering to Ball State University's community. By leveraging Alkami's Platform, Financial Center can now deliver distinct branding and personalized experiences to different member segments—an opportunity not previously possible.
Financial Center First Credit Union Leverages Alkami for Dual-Branded Strategy
February 26 2025
Alkami Technology, Inc. (Nasdaq: ALKT) ("Alkami"), a leading cloud-based digital banking solutions provider for financial institutions in the U.S., announced today its partnership with Indianapolis-based Financial Center First Credit Union (Financial Center) to transform its digital banking experience. A key aspect of this collaboration is Financial Center's ability to enhance its dual-branded strategy, serving both its primary membership and Ball State Financial, a co-branded entity catering to Ball State University's community. By leveraging Alkami's Platform, Financial Center can now deliver distinct branding and personalized experiences to different member segments—an opportunity not previously possible.