Alberta Motor Association Insurance Company selects IMS for Pay-As-You-Go Program

The Alberta Motor Association Insurance Company (AMAIC), a Canadian insurer serving the province of Alberta, part of the Alberta Motor Association (AMA), has selected IMS, a global leader in insurance telematics and usage-based insurance (UBI) solutions, as the technology provider for the company’s new AMA MyPace pay-as-you-go auto insurance program.

Work-from-home and remote working has been galvanized into North American culture post-pandemic, and consumers are looking for insurance options to meet their changing needs. J.D. Power research shows consumers are increasingly interested in UBI and mileage-based telematics programs that allow insurers to offer an attractive option for cost-conscious low-mileage vehicles.

“Using IMS’s Mileage UBI technology, we are giving AMA MyPace policyholders more control over their monthly bill,” said James Setch, Vice President, Underwriting, Rating and Product at AMAIC. “The product could provide significant savings for hybrid workers, transit commuters, retirees, households with more vehicles than people, and other instances where a vehicle isn’t driven often. The technology allows us to offer an easy and affordable solution for low mileage vehicles and the flexibility for Albertans to choose insurance suited to their lifestyle.”

IMS’s new PAYD (Pay-as-you-drive) technology fuses the proven engagement of One App and the accuracy of OBD-II to deliver the future of mileage-based programs. Specifically, AMA MyPace will leverage IMS’s new Mileage UBI technology and the IMS One App interface to allow AMAIC policyholders to see the distance their vehicle has been driven and their monthly premium based on that distance.

“AMAIC’s implementation of the IMS Mileage UBI product in their AMA MyPace program will help AMAIC immediately offer more cost-effective insurance options to their policyholders and increase customer satisfaction as well,” said David Lukens, SVP North America, IMS. “This marks the second telematics program IMS and AMAIC have collaborated on together, with the first being the behavioural-based UBI program, AMA MyRide.”

IMS’s Mileage UBI technology can also offer features and functionality designed to motivate safe driving behaviour inherent to the IMS One App mobile telematics experience, such as coaching and rewards and behavioural and distracted driving detection can be implemented to meet the needs of the program.