About Zhenya Winter

Zhenya Winter is the Head of Financial Messaging Marketing EMEA & APAC, Bottomline Technologies. She has more than 22 years of experience in the Financial Services sector, focused on payments over the last 10 years. Key areas of specialisation include Real-Time domestic & cross-border payments & ISO 20022. Zhenya Winter is a multi-award-winning marketer with over 25 years of experience in the Financial Services sector, specializing in payments for the last 12+ years. She is an ambassador for Women of Fintech, a board member of Women in Alliances, a member of 100 Women of Fintech, and was featured on the Innovate Women of Fintech Global Top 250 Powerlist 2022. Her previous projects in payments include three and a half years at ACI Worldwide as the global campaign marketing lead for Real-Time Payments & Swift gpi solutions, where she managed strategy, lead generation, and pipeline acceleration. Prior to ACI, she worked for e-money provider Ukash on the global launch of various payment products, including Cardless ATM, Prepaid Card, Travel Money Card, and their Money Transfer solution. She also launched the new card acquirer Markadis into the UK market from scratch, leveraging a unique card-linked retail loyalty marketing solution as their USP.