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Sunday, April 21, 2024
Terry O’Neil, Head of Connected Commerce and Strategic Growth for Citi Retail Services | Fintech Finance News

Terry O’Neil

Head of Connected Commerce and Strategic Growth for Citi Retail Services

About Terry O’Neil

Success-Driven C-Level Payments Executive: Results oriented leader across consumer payments with an emphasis on product management, marketing and relationship management. “Intra-preneur” with a proven track record driving transformation in large-scale matrix organizations.

Functional Expertise: General Management with successful track record building and managing multi-billion dollar businesses and delivering innovative solutions. Consumer strategy, general management, consumer marketing, payments, product innovation, high profile strategic partnerships and multi-billion dollar P&L management.

Leadership Profile: Proven ability to influence all levels of the organization and drive cross-franchise initiatives in matrix environments. Builds, develops and manages large-scale and high-performing teams through various business cycles. Change agent with the ability to conceptualize and deliver award-winning products, customer platforms and groundbreaking partnerships. Successful track record leading and executing actionable plans to drive results.

Notable Accomplishments: Led Citi’s entrance into healthcare payments via the creation of a consumer centric mobile healthcare business recognized as a lead innovator by The Edison Awards, IBM Engines of Progress and American Banker. Created and launched Citi Dynamic Plastic a first of its kind smart payment device recognized by CES as “Best in Show”. Led successful negotiation of strategic relationship with American Airlines including an unprecedented $1Bn mileage pre-purchase to further strengthen Citi’s partnership with the international carrier. Led the transformation of Citi’s consumer reward platform, introducing mobile redemptions, rebuilding the consumer value proposition, marketing initiatives and end-to-end servicing strategies to drive customer advocacy, adoption – increased sales and EBIT – received Colloquy Masters of Enterprise Loyalty award. Negotiated multi-year relationship with Live Nation to create Citi PrivatePass the industry’s leading experience and entertainment platform.

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