About Jessica Apotheker

Jessica Apotheker is a Managing Director & Partner in the Paris office of Boston Consulting Group, which he joined in 2008 as an Associate. She focuses on data-driven marketing and personalization across industries: CPG, pharma, auto. She is also BCG’s Global Chief Marketing Officer. In her client work, Jessica is the global lead for the Digital Growth team and a member of BCG X, Boston Consulting Group’s tech build and design unit. Since joining BCG in 2008, Jessica has had a leading role in many engagements helping companies in the consumer packaged goods, automotive, and health care industries transform their marketing capabilities. Jessica is an expert in large-scale digital marketing and digital go-to-market transformation, data-driven marketing in B2B2C and B2B, marketing analytics and ROI measurement, and marketing acceleration and operating model redesign. Jessica Apotheker holds a 2004 - 2008 Master's degree in Management Sciences in Specialization in Strategic management @ HEC Paris.