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HDFC ERGO survey shows Gen Z and Millennials prioritising health insurance in 2025

61% Millennials & Gen Z Prefer to Invest in Health Insurance: HDFC ERGO ‘Exploring Gen Z and Millennials Mindset Towards Insurance’ Survey

July 11 2025

HDFC ERGO General Insurance Company, India’s leading private sector General Insurer, unveils the findings of ‘Exploring Gen Z and Millennials mindset towards insurance ‘, a custom survey commissioned by HDFC ERGO General Insurance Company and conducted by NielsenIQ (NIQ), the leader in consumer intelligence. The survey has been conducted with 2200 respondents in 17 Tier 1 & Tier 2 cities across India. While Tier 1 are cities with population 1 lakh and above Tier 2 are cities with population between 50,000 and less than 1 lakh.

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