About Adam Bacia

• Ability to manage and implement timely, cost-effective global marketing campaigns across multiple regions and go-to-market channels • Extensive background in both product marketing and product management with experience in market definition, launch, portfolio and life cycle management, content creation, and analytic analysis • Proven track record of successful go-to-market and integration strategies for both software and hardware products across OEM, VAR, distribution, and direct sales channels • Well-versed in multi-channel communication strategies, including online, print, social, and multimedia Specialties: Product Marketing, Communications, Go-To-Market Planning, Product Development & Product Life Cycle Management.