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Zervant Scraps Its Subscription Service

By FF Newsroom · 31 January 2017

Zervant Scraps Its Subscription Service
Following on from a successful 2016 - which saw Zervant close its Series A funding round and sign a major partnership with banking giant ING Belgium - the fintech startup shows no signs of slowing down. It recently hit an impressive user milestone, and has also decided to get rid of its subscription model.
The Helsinki-based company currently has more than 150,000 users signed up, with half of this number coming in the last 12 months. Last year also saw Zervant triple its revenue. Now, to make it even easier for entrepreneurs to run their businesses, the company will now provide its software to users for free outside of its home markets of Finland and Sweden.

This free software will replace Zervant’s traditional subscription model, which started with a 30 day trial and then offered users different plans based on their invoicing requirements. The new version allows users to create and send an unlimited number of invoices, at no cost. It has already been successfully launched in France, with other international markets soon to follow.

In time the company also intends to add additional premium features to the free product, which users will have the option of paying for. The core service - creating, sending and managing invoices - will always be free. Discussing the change Mattias Hansson, Zervant’s CEO, explained that “we want to reach even more entrepreneurs, and make it as easy as possible for them to run their businesses.”

Elaborating on the company’s plans for 2017 he added, “our vision has always been to provide the very best invoicing software for all of Europe’s 20 million small business owners. In practice this means having a top class user experience that our users absolutely love, and being the most popular service out there. As for growth, we plan to cover 80% of the EU market, in terms of population, by the end of 2017.”

Zervant is used by entrepreneurs across Europe, with its core markets in Finland, Sweden, Germany, France and the UK. Its mission is to provide simple and intuitive invoicing software to freelancers, entrepreneurs, and small business owners.

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