Checkout.com Appointed as NetEase Games Global Acquiring Partner
Checkout.com, a leading global payment solution provider, announced today a partnership with NetEase Games, the online games division of NetEase, Inc. (NASDAQ: NTES and HKEX: 9999) and a leading global developer and publisher of video game IP for their international payment operations. Leveraging Checkout.com’s extensive experience in cross-border payments and global acquiring capabilities, the collaboration will accelerate the global and commercial expansion of NetEase Games.
Since its establishment in 2001, NetEase Games has been at the forefront of the online gaming industry. As one of the international top game development and publishing companies, NetEase Games has built a strong reputation by delivering exceptional gaming experiences and high-quality games globally. This includes titles such as Knives Out, Harry Potter: Magic Awakened, Naraka: Bladepoint, and partnerships with major entertainment brands such as Warner Bros and Mojang AB (a Microsoft subsidiary).
With this strategic partnership, Checkout.com will support NetEase Games’ international markets, including Europe, the Americas, Japan, South Korea, and Southeast Asia. Checkout.com will provide acquiring for international credit card networks such as VISA and Mastercard, along with optimization solutions to drive payment success rates and improve user experience. Additionally, Checkout.com will assist NetEase Games in creating payment pages to enable convenient credit top-ups for international players across a range of NetEase Games.
According to data released by Sensor Tower, in May 2023, 43 Chinese game developers rank in the top 100 highest-earning global mobile publishers, generating a combined revenue of $2.1 billion. This confirms the increasingly prominent position of Chinese game developers in the global mobile gaming market, with international expansion the new frontier for growth. Successful international expansion requires effective localization, social features, and a comprehensive range of popular payment integration, which play a vital role in any effective game monetization strategy.
“Checkout.com’s global payment service expertise, professional team, and excellent local acquiring capabilities, inject new energy into our collaboration. We believe that Checkout.com will help accelerate our global expansion,” stated a spokesperson for NetEase Games.
Brian Sze, Head of Asia Pacific at Checkout.com, commented, “We are thrilled to collaborate closely with NetEase Games, one of the global leading game industry leaders. Leveraging our valuable experience in addressing challenges such as fragmented payment methods, and fraud prevention encountered by enterprises in their international expansion, Checkout.com is enabling NetEase Games to achieve worldwide business development and penetration.”
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