" class="no-js "lang="en-US"> Moneyhub partners with sustainability data start-up Connect Earth
Saturday, December 03, 2022

Moneyhub partners with sustainability data start-up Connect Earth to show carbon cost of spending habits

Moneyhub, the market-leading Open Banking and Open Finance data, intelligence and payments platform, has entered into a partnership with sustainability data and analytics expert Connect Earth to offer its personal and enterprise clients unique insights into the carbon impact of their payments and transactions.

The two companies are working together on a variety of applications for Connect Earth’s technology within the many areas of activity of Moneyhub and its clients, from wealth management to consumer spending and pensions.

Moneyhub clients can access Connect Earth’s intelligence via Moneyhub’s award-winning APIs, which enable customers to initiate payments or connect to bank accounts, credit cards, pensions, savings and more. This gives enterprise clients an anonymised view of the finances of a group of people, such as their employees, to help them better understand the carbon implications of their financial habits. In addition, Connect Earth offers insights into the relative environmental performance of over 1,000 companies from Nike to Tesco.

The new partnership complements Moneyhub’s mission of providing its clients a holistic perspective of their finances: not only are they able to see all their money, assets and investments in one place, they can also see the related environmental contribution.

For Connect Earth, the tie-up supports its objective of making actionable sustainability data more widely available to support consumers and businesses that wish to make a more positive impact on the climate.

Consumers are increasingly sensitive to the climate impacts of their individual decisions and the companies they buy from, with a recent survey finding 77% of consumers believe it’s at least moderately important that brands are sustainable and environmentally responsible with 57% willing to change their purchasing habits to help reduce negative impacts to the environment.

And businesses are also under growing pressure to make their operations more climate-friendly, especially in the run up to the influential United Nations climate change talks in November.

Dan Scholey, COO of Moneyhub said: “We’re on a mission to give people and businesses more insight into their money so they can have greater clarity of their financial position and make more informed decisions. Understanding the climate impact of their income and expenditure is another important piece of the puzzle.”

Alex Lempka, CEO of Connect Earth said: “Our mission is to democratise sustainability data. It must be accurate, actionable and accessible so it can enable companies or consumers to make decisions, such as swapping a less environmentally-responsible brand for a better one.”

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