KBC customers enthusiastic in their use of WhatsApp chat.
By FF Newsroom · 6 February 2018

On 6 February 2018, KBC became the first bank-insurer in Belgium to offer its customers the possibility of also chatting with their bank-insurer via WhatsApp
- By yesterday evening, no fewer than 492 separate conversations had been dealt with.
- KBC itself transmitted 1 868 messages. In other words, within an average of around four messages, customers had an answer to the questions that they had put using the number 09 331 78 16.(*)
- The questions are quite specific and deal with investments, home loans, advances in current account, pension saving, insurance, payments, ATMs, etc.
- The questions come from all corners of the world: Belgium, Europe and even Australia, Indonesia, Thailand and the US. They're asked by private individuals, private banking clients and prospects who want to sample a 'taste' of the KBC service offering. Some customers even sent us some really nice photos.
- The KBC Live team is able to help virtually every customer immediately. Sometimes we'll switch to a call or message via KBC Touch (online banking) to ensure authentication. But customers are very understanding in that respect.
- The KBC Live was asked on a number of occasions, 'Are you a bot?' Probably because they got an answer from the KBC experts so quickly and smoothly. Or because youngsters already have experience of the chatbot in KBC's youth app, K’Ching.
- Every one of the customers was full of praise: 'KBC is entirely up to date, innovative, up with the very latest in technology', and so on.
- I'd like to take out a car loan, what's the best way to do that?
- I want to increase my advance in current account, who can I talk to about that?
- I'm currently abroad and have a problem with my credit card.
- I'd like to know what costs an international transfer involves.
- I'd like to make an appointment to talk about a home loan, how do I do that?