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Blink Parametric Strengthens Blue Cross Partnership in Canada

Blink Parametric has agreed to a further three-year deal with Blue Cross, Canada’s most trusted insurance provider. Blue Cross was first to launch the Blink Parametric flight disruption real-time assistance solution in the Canadian market in October 2018. The solution is now offered by Blue Cross in eight Canadian provinces, including Ontario, Québec, Alberta, Saskatchewan, Nova Scotia, New Brunswick, Newfoundland & Labrador, and Prince Edward Island.

This extended, three-year agreement holds particular significance for the Ireland-based InsurTech. Blink Parametric CEO, Sid Mouncey, commenting on the deal said, “Blue Cross backed us right out of the gate in 2018, and was the first brand in Canada to use our innovative platform to assist insured travellers experiencing flight delays or cancellations. Their decision was prescient back then, ahead of the unprecedented global travel turmoil that was to follow. This agreement speaks volumes for the strength of our long-term collaboration and growth over the past five years. I’m proud of the great teamwork and look forward to the next chapter of serving the Canadian market.”

The Blink Parametric flight disruption solution simply requires a customer to register their flight details prior to travel. Blink Parametric then monitors the flight(s) in real-time. If a delay or cancellation occurs on the flight schedule, in line with policy terms, the traveller is automatically notified and offered instant choices. These can include cash pay-outs, lounge access or more to help alleviate the stress and consequences of the delay.

“Our teams ensure that our policy holders enjoy travelling with confidence and peace of mind, whether they are exploring Canada or the world,” said Tim Bishop, Managing Director, Blue Cross of Canada. “Millions of Canadians trust that the travel coverage we offer delivers the assistance they need and we are excited to continue our successful partnership.”

This collaboration is between Blue Cross and Blink Parametric with support from Red Consulting, one of Canada’s leading travel consulting companies.

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