" class="no-js "lang="en-US"> Exclusive: ‘Tough Ain't Enough! Taking Power and Purpose to the Next Level’ – Angelica "Who Runs The World?" Fuentes, MUVOP in “Buckaroos 2022” - Fintech Finance
Sunday, December 04, 2022

Exclusive: ‘Tough Ain’t Enough! Taking Power and Purpose to the Next Level’ – Angelica “Who Runs The World?” Fuentes, MUVOP in “Buckaroos 2022”

We don’t even know where to begin. Fuentes takes female empowerment to unchartered levels. We are obsessed. The way that she talks about female entrepreneurship is… Well, let’s just say she can hold the room.

No wonder this absolute legend was named one of Forbes’ most powerful women in Mexico. And won a UN Award for leadership. Plus a zillion other awards too. We’re delighted to name the incredible Angelica Fuentes, founder of microfinance platform MUVOP as our next badass buckaroo!

A platform which invests In female-led businesses

There are so many reasons to love Fuentes. But what really blew our socks off is how she’s using fintech to empower women. Specifically businesswomen. Her microfinance platform, MUVOP, doesn’t just offer credit to female-led businesses. Nu’huh. It creates bespoke scale-up and salary packages to suit all SME needs. Nice! What’s more, MUVOP also offers financial courses to help businesswomen make the most of the accounting and financing. We LOVE, LOVE, LOVE this. MUVOP is a one-stop-shop for female entrepreneurship, and we are SO into it.

“I am convinced that microfinance has the potential to increase opportunities for women through access to affordable credit”, Fuentes explains. “The bottom line is that, I think there is a lot of female talent out there, and we have to encourage women to believe in themselves. Access to credit can foster their entrepreneur spirit so they can develop other forms of income”.

“Unfortunately, credit is very expensive”, she continues. “…Not exclusive and most of the population do not have access to it. The objective of MUVOP is to remove obstacles and promote equality, by providing access to credit at affordable rates”. Honestly, what’s not to love? Absolute legend.

Female empowerment’s strongest advocate

Of course, we couldn’t resist asking more about what makes Fuentes tick.

The reason she gets up in the morning. “Women empowerment means everything to me”, she emphasises. “It’s my mission in life. My most important goal is to help other women find their own space and their own voice”. We kind of guessed that it would be female empowerment. But we wanted to hear Fuentes talk about it more.

“Female empowerment means overcoming the attitudes and perceptions that continue to enforce archaic stereotypes about the roles of men and women in society”… Can we get that printed on t-shirts? We love you Fuentes!


This article was published in “Buckaroos 2022”, Page 17

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