FF News Logo
Wednesday, October 08, 2025
FF Awards Leaderboard Banner

Ally Financial will buy CardWorks and it makes a $2.65 billion deal

Auto lender Ally Financial Inc on Tuesday has announced it’s buying subprime lender CardWorks for $2.65 billion. Ally Fin. looks to diversify its consumer product offerings, supported by a growing and low-cost deposit base.

Ally will pay $1.35 billion in cash and $1.3 billion in stock for CardWorks. CardWorks, which is a non-prime credit card and consumer finance lender, has $4.7 billion in assets and $2.9 billion in deposits.

It is also a bold move away from auto lending into the credit card and merchant acquiring space, so shareholders may also be waiting to see how well the company manages to integrate CardWorks into its current play.

Related: A new unicorn in Boston? Flywire secures $120 Million in Series E and a Unicorn status

“This acquisition serves as an important milestone in Ally’s evolution to be a full-service financial provider for our customers,” says Ally’s CEO Jeffrey Brown in a statement. “Beyond the compelling strategic rationale and financial enhancements this transaction brings, CardWorks is an ideal cultural fit for Ally.

Jeffrey Brown, CEO Ally

“Both companies share a deep-rooted history of disciplined risk management and an obsession over the customer. I’m thrilled to welcome CardWorks to the Ally team and look forward to adding value for all of our stakeholders,” Brown adds.

Related: Deutsche Bank and UniCredit job cuts push global bank-job cull to 75,000 this year

The boards of both the companies have approved the deal, which is expected to close in the third quarter of 2020.

  1. The 4th Edition of the Africa Fintech Forum to Shape the Future of Finance in Kenya on October 15 Read more
  2. EXCLUSIVE: “Zee Whizz! Adapting to a New Banking Generation” – Joud Zaumot, Mambu and Andrzej Szelemetko, GFT Technologies in ‘The Fintech Magazine’ Read more
  3. Banks Embrace Core Banking Modernisation and Speedboat Strategies Read more
  4. EXCLUSIVE: “Taking the Pain Out of Compliance” – Camillo Werdich, Sinpex in ‘The Fintech Magazine’ Read more
  5. Global Tech Leaders Unite to Propel Emerging Future-Critical Sectors at GITEX GLOBAL 2025 Read more
Gitex Global