Neonomics Files Complaint With the Competition Authorities Over Anti-Competitive Practices in Norway’s Payments Market
By Lauren Towner · 17 December 2024

Neonomics, an open banking payments and data company, has lodged a formal complaint to the Norwegian Competition Authority to advocate for innovation and fair competition within the Norwegian Payments market. The complaint outlines a series of anti competitive practices by Norwegian banks, domestic and international financial services providers as well as additional actors which operate under ownership and control of the Norwegian banks. Neonomics asserts that these practices defy the principles of Payment Services Directive (EU 2015/2366, “PSD2” and acts in accordance with the provisions of Norwegian Competition Act (§§ 10 and 11).
PSD2: Promoting Competition and Innovation
PSD2, implemented in Norway in 2019, aimed to foster competition and innovation by enabling new entrants to offer payment services. However, Norwegian banks have actively undermined these goals, limiting access to critical payment markets. They have also obstructed the development of alternatives to their proprietary AvtaleGiro product, delivered by Mastercard Merchant Services, a subsidiary of Mastercard, which is deeply ingrained within the banks’ existing operations and core business models. These practices have hindered competition, innovation, and consumer choice.
Core Issues in the Complaint
- Market Entry Barriers: Norwegian banks have coordinated to block access to direct debit payments, effectively excluding new entrants from competing with the monopoly of the established AvtaleGiro and e-faktura from payment giant Mastercard. This exclusionary behavior stifles innovation and deprives consumers and merchants of potential alternatives.
- Unfair Terms and Pricing: Banks have applied unreasonable prices and terms for essential services, such as client accounts and delegated strong customer authentication (SCA). These practices create insurmountable barriers for third-party providers attempting to compete with bank-led solutions.
- Preferential Treatment of Dominant Players: Through their collective dominant position, banks have unfairly favored established providers, such as Vipps, Visa, and Mastercard. The established providers benefit from unfair advantages such as subsidies and preferential terms that are not offered to their competitors, further entrenching their market position.
- Coordinated Conduct to Suppress Competition: The banks have engaged in coordinated actions through entities like Bits AS to maintain their dominant market position, limit competition, and prevent third-party providers from gaining access to critical payment infrastructure.
- Coordinated Conduct: Restricting market access and imposing coordinated terms and pricing to exclude competitors.
- Exploitation of Dominance: Unfairly applying different terms to equivalent services, disadvantaging competing providers.
About the companies
Neonomics
Website · 35 stories and 6 video interviews on FF News since 2018
Previously on FF News:
- Neonomics and Movitz Payments Partner to Secure Nordic Pay by Bank with Payee Verification 29 October 2026
- Neonomics and Easypiecy Partner to Streamline Payments for Danish Driving Schools 22 October 2026
- Neonomics Secures $4m Funding as Customer Acquisition Surges 60% Post-Strategic Refocus 15 October 2026
Companies in this story: Neonomics
People in this story: Christoffer Andvig