NBAD Egypt Selects CR2’s BankWorld to Drive Their Internet Banking Channel
By FF Newsroom · 5 August 2015

CR2 is delighted to announce that National Bank of Abu Dhabi (NBAD) Egypt, has selected CR2’s BankWorld to ensure the further delivery of innovative self-service banking to its customers via the internet banking channel. With NBAD priding itself on its deep understanding of the dynamics of the Arab region and its connection to world markets, CR2 is the ideal partner to expand their internet banking offering and continue to compete at the highest levels.
Founded in 1968 by Emiri decree of the late Sheikh Zayed bin Sultan Al Nahyan, NBAD is making great strides in its vision to become the World’s Best Arab Bank. This recent deal with CR2 is in line with both NBAD’s vision and mission to be core to their chosen customers, helping them grow by providing exceptional products and services across our West – East Corridor.
BankWorld Internet impressed NBAD Egypt with its ability to deliver a personalised customer experience and market-leading internet banking functionality while also enabling the bank to comply with the Central Bank of Egypt’s latest security requirements. NBAD Egypt was impressed with CR2’s dynamic solution and its ability to present NBAD Egypt customers with a host of next-generation functionalities and services, enabled through the following features:
- HTML 5 which enables convenient branding customisation
- Responsive design rendering to any device
- Segmentation capabilities to tailor screen design, menus and offers to specific groups of customers
- Sample branding off the shelf to help banks test new features which can enable fast roll outs with reduced costs