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HSBC Asset Management Backs Model ML as Financial Institutions Accelerate AI Adoption

By Lauren Towner · 11 August 2026

In brief: Model ML has secured investment from HSBC Asset Management to scale its model-agnostic AI platform, which automates complex financial workflows and has raised over $100 million to date.

Key facts
Total FundingOver $100 million
Primary InvestorHSBC Asset Management
Key PartnersDeloitte, PWC
Launch DateLess than two years ago
Press Release: HSBC Asset Management Backs Model ML as Financial Institutions Accelerate AI Adoption | Featured Image by FF News

Quick Summary

Model ML provides a specialist financial AI platform that automates complex workflows like due diligence and research. By securing investment from HSBC Asset Management, the startup aims to scale its model-agnostic operating system, which has already raised over $100 million to support global financial institutions.

How Does Model ML Solve Workflow Inefficiency in Finance?

Model ML addresses the bottleneck of manual labor in high-stakes financial environments by providing an agentic operating system. Instead of relying on a single generic LLM, the platform uses a model-agnostic approach to route specific tasks - such as financial analysis or document creation - to the most effective AI model available. This ensures that governance and accuracy remain paramount while significantly reducing the time required for complex research tasks.

  • Automated due diligence and research workflows.
  • Client-ready document generation with consistent formatting.
  • Orchestration of multiple AI models through a single interface.

What Results Has Model ML Delivered for Global Banks?

Since its launch less than two years ago, Model ML has rapidly scaled to become a critical partner for the "Big Four" and major global banks. The company has successfully raised more than $100 million in total funding, reflecting the high demand for vertical AI solutions. By integrating with firms like Deloitte and PwC, Model ML has demonstrated that its software can handle the rigorous consistency requirements of the world's largest advisory and asset management firms.

  • $100 million+ raised to date for platform expansion.
  • Partnerships established with Deloitte and PwC.
  • $81 billion platform context through HSBC Alternatives backing.

How Does HSBC Asset Management Support AI Innovation?

The investment was executed through HSBC Asset Management’s flagship VC strategy, part of its massive Alternatives investment platform. This move signals a shift in banking strategy from experimenting with AI to investing in infrastructure. By backing Model ML, HSBC is positioning itself at the center of next-generation software innovation that prioritizes specialist financial AI over general-purpose tools.

"AI and next-generation software are driving a new wave of innovation across the economy. This investment through our flagship VC strategy reflects our focus on backing companies operating at the forefront of these themes." said Patrick Sixsmith, Head of Venture Capital at HSBC Asset Management.

FF NEWS TAKE:

This investment moves the needle because it validates the shift from "AI hype" to "AI infrastructure." Model ML isn't just another chatbot; it is the specialist financial AI plumbing that allows banks to actually use these models safely. HSBC’s backing, alongside the Big Four's involvement, suggests that model-agnostic orchestration is the winning play for enterprise finance, where accuracy and governance are non-negotiable.

Frequently asked questions

What is Model ML and how does it use AI for finance?

Model ML is a London-founded AI startup that provides a model-agnostic platform designed to automate complex financial workflows. It orchestrates multiple AI models to handle tasks like research, due diligence, and financial analysis while ensuring governance and accuracy for banks and asset managers.

How much funding has Model ML raised?

Model ML has raised more than $100 million to date. The most recent investment comes from HSBC Asset Management’s flagship Venture Capital strategy, which is part of their $81 billion Alternatives platform.

Which companies are currently using Model ML?

Model ML works with leading global banks, asset managers, and advisory firms. The company has revealed partnerships with major professional services firms including Deloitte and PWC.

About the companies

Deloitte

Website · 58 stories and 1 video interview on FF News since 2021

Previously on FF News:

HSL Asset Management

Website · 1 story on FF News since 2026

PricewaterhouseCoopers International Limited

Website · 38 stories and 1 video interview on FF News since 2020

Previously on FF News:

Companies in this story: Deloitte, HSL Asset Management, PricewaterhouseCoopers International Limited, Model ML

People in this story: Chaz Englander, Martyn Landi, Patrick Sixsmith

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