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Bastiaan De Goei – Will AI Make Insurance A More Positive Experience?
Bastiaan De Goei, Insurance Industry Leader at Instabase, explores the potential of artificial intelligence as a pivotal factor in enhancing the customer experience and creating a more favourable and inclusive environment within the insurance industry.
Instabase is a platform that provides a suite of tools for data processing, workflow automation, and application development, empowering businesses to streamline operations, improve efficiency, and leverage data-driven insights for decision-making.
“It can be an ingredient. Nothing ever is a key at the end of the day, it’s the whole organisation that has to come together in order to enable extremely good customer experiences, but AI can be a great help if applied correctly.”
“In many countries in Europe, insurance is sold by agents. Agents are focused on selling more business, rather than bothering their customers with asking ‘hey, can you please upload this picture of your passport’. So making that so much easier [with ai], validating and extracting and checking over fraud … making the customer experience a lot easier.”
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