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About Primer
Primer is the world’s first no-code automation platform, offering merchants the underlying infrastructure for effortless commerce experiences. Within one click, merchants have access to hundreds of global integrations across payment processors and methods, shipping and communications. Primer is a remote-first company, operating in over 30 countries with category leading customers in Retail & Ecommerce, Travel & Mobility, Ticketing & Events, and Fintech & Crypto. It has raised over US$74M, backed by the likes of Silicon Valley heavyweights Iconiq, Accel, Balderton, and RTP Global.
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GetYourGuide and Primer team up to deliver payment innovation for the experience economy
March 12 2024
Primer, the unified infrastructure for payments and commerce, and GetYourGuide, the global platform for discovering […]
Primer bags Tencent investment to fuel growth and innovation globally
November 7 2023
Primer, the unified infrastructure for global payments and commerce, has secured investment from the world’s […]
Primer Rolls Out Innovative AI Tool to Boost Business Revenue by Improving Payment Success
September 26 2023
Primer, the unified infrastructure for global payments and commerce, has announced the launch of UpliftAI, […]
Zip Partners with Global Payments Leader Primer to Accelerate U.S. Growth and Market Share
September 11 2023
Leading digital finance innovator Zip Co (ASX: ZIP) has announced a strategic partnership with Primer, the […]
Primer Joins Forces with Volt to Empower Global Merchants with Instant Bank Payments
July 20 2023
Primer, the payments automation platform offering the infrastructure for effortless commerce experiences, today announces its […]
Half of UK Retailers Cite Technical Debt as Main Reason for Not Meeting Consumer Expectations
June 8 2023
The tough economic situation in the UK, driven by high inflation and a cost of […]
Printify Teams Up With Primer to Offer a Smooth Payment Experience for Entrepreneurs Globally
May 23 2023
Today, Primer, the no-code automation platform offering the infrastructure for effortless commerce experiences, and Printify, […]
Monoova and Primer unite to meet growing Australian demand for flexible digital payments
May 8 2023
Leading Australian real-time payments provider Monoova has partnered with Primer, the world’s first no-code commerce […]
ONE Championship Partners With Primer to Launch New Direct Digital Payment Experience
March 10 2023
ONE ChampionshipÔ (ONE), the world’s largest martial arts organization, has partnered with Primer, the world’s […]
Zimpler partners with Primer to allow an A2A integration with merchants – with no code
October 24 2022
Zimpler, a leading fintech company born in Sweden, announced today that they’ve partnered with Primer, […]
Primer and Coinbase Forge Global Integration to Make Cryptocurrency a Standard Payment Method
October 19 2022
Primer, the world’s first automation platform for payments and commerce, and Coinbase (NASDAQ: COIN) have […]
Primer and Fazz partner to accelerate adoption of PayNow across Southeast Asia
September 20 2022
Merchants in Southeast Asia can now add PayNow, the national payment network in Singapore, to […]
Plaid adds three new partners to Payment Partner Ecosystem to enable the next generation of ecommerce in Europe
April 29 2022
Plaid, a global open finance data network and payments platform, is today announcing an expansion […]
Primer Partners With Hoolah to Bring ‘Buy Now Pay Later’ Solution to Fuel Merchants’ Growth Across Asia
April 20 2022
hoolah, Asia’s leading omnichannel ‘Buy Now Pay Later’ (BNPL) platform, today announces its partnership with […]
Primer hits $425 million valuation after $50m Series B
October 19 2021
Primer has closed a Series B funding round that values the payments infrastructurestartup at $425 […]
Money 20/20 Europe with Gabriel Le Roux, Primer
October 11 2021
At Money20/20 Europe we caught up with Primer Co-founder, Gabriel Le Roux, who spoke to us […]
Primer is named a rising star in Forbes’ cloud 100 2021
August 10 2021
Primer has been named one of the 20 Rising Stars as part of the sixth […]
Primer announces the launch of open app framework, Primer Connect
February 24 2021
Primer, the UK-founded fintech backed by Accel and Balderton, today announces the launch of Primer Connect, an open […]