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About 888 Holdings
https://corporate.888.com/About 888 Holdings
888 partnered with Authentic Brands Group (ABG) and Sports Illustrated to help launch SI Sportsbook back in 2021. Since then, the partnership has successfully launched its sportsbook brand in three states, and launched its first casino brand, SI Casino, earlier this year in the state of Michigan. Dedicated to providing a first-class betting experience powered by 888’s world-class casino and gambling technology, both sportsbook and casino brands offer a wide variety of gaming options for all players. They work to blend the history of the Sports Illustrated brand into the world of sports’ newest and most exciting mediums that is sports betting.
